The Canadian company BlackBerry will pay iPhone users as much as $550 to switch to a BlackBerry Passport.
In a bid to recover market share, BlackBerry has promised customers who trade in a working iPhone and buy a Passport as much as $400 back, depending on the model of iPhone they have and its condition. In addition they would get a $150 prepaid gift card.
The promotion is only available in North America and lasts from December to February 13 and is available to those who buy a new BlackBerry product from the BlackBerry online shop or from an Amazon website.
The deal is part of a series of holiday promotions which start this weekend with Black Friday sales, which coincide with the U.S. Thanksgiving holiday.
The Passport has a physical keyboard and a wide screen. After losing most of its smartphone market share to iPhones and Android users, BlackBerry is focusing more on marketing to business and government users.
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