Canada’s Governor General David Johnston, launched “My Giving Moment”, a national multimedia campaign to encourage Canadians to discover and seize their “giving moments” and then act on them.
The Governor General made the announcement on Monday (November 4).
“We are a country that cares and, as Canadians, it’s in our DNA to give,” said Johnston. “We have built communities based on neighbour helping neighbour. Big or small, every gesture counts.”
According to a press release “Inspired by His Excellency’s vision, leaders from the corporate, community and media sectors have come together to support the campaign, partnering with the Rideau Hall Foundation.”
The list of partners includes banks, insurance companies, a cell phone company, and Canada’s national public broadcaster CBC/Radio-Canada.
More information:
Press release “My Giving Moment” – here
“My Giving Moment” website – mygivingmoment.ca
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