Canada’s Ministry of Finance has ordered its pollsters “to stop asking Canadians potentially embarrassing questions about its Economic Action Plan advertising”, according to a report by Canadian Press journalist Dean Beeby.
The advertising promoting the Economic Action Plan is described by the government as informing Canadians of federal government economic policies and support for citizens.
Since 2009, Canadians were asked whether they took any action as a result of seeing or hearing the advertisements. Results have been in sharp decline in recent years. So, Beeby reports, the Finance Department now has eliminated the question altogether, “along with three other questions that asked Canadians to rate the government’s performance. There, too, the numbers had been dropping to new lows.”
More information:
Canadian Press – Feds pull troublesome questions about Economic Action Plan ads from opinion poll – here
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